Lloyd Bell Productions attended the Countryside Race Day at Cheltenham Racecourse on behalf of BEF which saw Equestrian Team GB riders and next year’s London 2012 Olympic contenders in attendance. The team gathered audio which was used by a number of key specialist websites including Mary King who featured on equestrian radio and Horses Daily used an interview with Lee Pearson.
National coverage was also attained by LBP as William Fox-Pitt and Carl Hester appeared live on TalkSport’s Hawksbee & Jacobs afternoon programme – a slot which has a PRValue of £38,990. Carl Hester also appeared live during the keysports drive time slot on Radio 2 (listen below) which reaches an audience of 13,424,000.