Lloyd Bell Productions provided yet another successful radio and VNR service for the Standard Chartered Dubai Marathon this year.
The LBP team provided International radio support achieving slots on key stations such as Talksport who interviewed former England footballer Trevor Sinclair. That slot alone had a PR value of £38,990. Stations also took audio from former rugby player Liam Mooney and Newbury Racecourse
owner Stephen Higgins.
VNR’s were also supplied by LBP to International TV stations with SNTV using clips of both the Mens and Womens Elite Marathon races. UK regional stations also featured LBP video news footage including ITV Central who used GV’s and an interview with Rob Smith who broke the GB record for the T52 class wheelchair race which stood for around fifteen years. Other stations such as BBC Look North and ITV Tyne Tees also featured stories on the Newcastle born organisers of the Dubai marathon. The total PR value of all VNR’s was £115,116.