Project: Racing UK
Service: Radio & Internet Broadcast
Racing UK appointed Lloyd Bell to introduce racing to new audiences and ensure enthusiasts have regular updates from races through the year. The Lloyd Bell team attend 65 days of the racing calendar in order to deliver regular racing news, results and interviews to radio listeners across the UK.
In addition to radio broadcast, audio material is also edited for internet upload and a weekly podcast created for the official Racing UK website.
Report from Cheltenham as sent to stations