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The Grand National Festival 2024

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The Grand National Festival at Aintree is always a highlight in the racing calendar, and 2024 was no exception. As anticipation built towards the main event on Saturday, April 13th, the excitement was palpable.

From filming preview content to distributing audio updates throughout the festival, the partnership between LBP and Betfred ensured that fans were not only informed but also engaged every step of the way.

Building Anticipation: Preview Content

The road to the Grand National was paved with excitement as LBP worked with Betfred to produce compelling preview content. Through videos, articles, and social media posts, fans were given an insider’s look into the festival. From expert analysis to behind-the-scenes glimpses, the preview content provided racing enthusiasts with everything they needed to know before the big day.

Onsite Experience: Audio Content Distribution

Our onsite team were busy distributing audio content, and keeping news stations updated with the latest news, interviews, and race analyses. Whether attendees were soaking up the atmosphere trackside or following the action from afar, they were never far from the excitement, thanks to the continuous stream of audio updates.

The Main Event: Grand National Day

Finally, the much-anticipated Grand National Day arrived on Saturday, April 13th, 2024. As the world watched with bated breath, LBP ensured that the coverage was second to none. From the opening race to the main event, every moment was captured, and every story told.

As we look back on Aintree 2024, one thing is clear: the Grand National Festival isn’t just a horse racing event; it’s a celebration of sport, tradition, and the enduring spirit of competition.